Name Development

A unique brand name is the foundation for your product’s identity. For this reason, Brand Institute is committed to providing services essential for positioning, creating, evaluating and designing great brands. Our branding specialists will meet with you in person to discuss which of our services best meet your branding needs.

  • BRAND NAME (PROPRIETARY)
  • CATEGORY NAME
  • CLASS NAME
  • CLINICAL TRIAL NAME
  • CONDITION / SYNDROME NAME
  • OTC PRODUCT NAME
  • CORPORATE / DIVISION NAME
  • FORMULATION / DOSING NAME
  • LINE EXTENSION / MODIFIER NAME
  • MEDICAL DEVICE / DIAGNOSTIC NAME
  • NONPROPRIETARY NAME (USAN/INN)
  • SERVICE / PROGRAM NAME
  • TAGLINE DEVELOPMENT
  • TECHNOLOGY NAME

Creativity is essential to crafting your brand’s personality and positioning it for success. The right creative platform can differentiate and inform, letting your target audience know what it is that makes your brand unique. Creativity comes standard with all of our services, from creative development through market research and design.

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