The Global Leader in Rx name development

The Global Leader in

Drug Name Development

In the pharmaceutical and biotechnology sectors, a drug’s name is a vital asset—impacting regulatory approval, market adoption, and brand recognition. At Brand Institute, we specialize in strategic pharmaceutical brand name development that is distinctive, memorable, and regulatory-compliant across global markets.
Choose the top pharmaceutical naming agency trusted by industry leaders worldwide

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    Why Choose Brand Institute?

    Former Naming Officials

    • Our team includes former officials from the FDA, EMA, Health Canada, WHO, and other global regulatory agencies—ensuring deep regulatory insight in every naming project.

    Fully Compliant Methodology

    • We align all name development with international regulatory guidelines and safety protocols to reduce risk and accelerate approvals.

    Tiered Name Recommendations

    • Our proprietary research process provides name options based on regulatory risk, commercial appeal, and brand strategy.

    Select Naming Experience

    Our Services

    Strategy Services

    Unmatched strategy expertise, defining and elevating your brand's impact in the market

    Name Development

    Diverse team of namers develop hand-crafted names, supported by industry’s most innovative technologies

    Trademark Searches

    Experienced team of attorneys and paralegals perform efficient and comprehensive searches

    Market Research

    Online naming and visual identity research surveys, global panel of respondents, results benchmarked to historical norms

    Regulatory Services

    Industry-leading name safety research, regulatory strategy, reports, rebuttals, consults, and more

    Visual Identity

    Award-winning designers create dynamic logos, packaging and labelling, collateral material, and websites

    The Brand Institute Advantage

    Why Choose Brand Institute?

    • Partnered with over 1,500 companies to develop more than 5,000 healthcare-related brand names

    • Cross-functional expertise across Rx, OTC, biosimilars, and medical devices

    • Seamless collaboration between creative, legal, regulatory, and linguistic teams

    Let’s Build a Name That Stands the Test of Regulation and Time —
    Talk to Our Experts Today.