Global Leader in Drug Name Development
The Global Leader in
Drug Naming and Pharmaceutical Brand Naming
With over 30 years of expertise, Brand Institute is the world’s #1 pharmaceutical naming agency. We combine unmatched regulatory knowledge with creative excellence to deliver brand names that are not only memorable but also compliant with global health authority standards.
We’ve named more approved drugs than any other agency. Our names are trusted by top pharmaceutical companies to meet FDA, EMA, and global regulatory requirements. Whether you’re launching a new product or rebranding an existing one, we safeguard your generic drug name and ensure success in a highly competitive market.
👉 Schedule your free consultation now!
👉 Schedule your free consultation now!
The Brand Institute Advantage
Industry-Leading Expertise
- 30+ years developing successful brand names.
- 14 consecutive years leading global pharmaceutical naming approvals.
- Specialized generic drug naming services provided by our expert generic drug naming agency.
Regulatory Excellence
- Regulatory subsidiary (Drug Safety Institute) with ex-naming-officials from FDA, EMA, Health Canada, and more.
- Experts who co-authored critical naming guidelines during their tenure with regulatory agencies.
Proven Success
- Comprehensive creative, trademark, and market research services.
- Ongoing, transparent support with no hidden fees.
- Trusted generic drug naming company offering expertise to suggest new names for pharma companies and medications.
Our Regulatory Advantage
Former Naming Officials
- Former naming leaders from FDA, EMA, Health Canada, AMA, and WHO are personally involved in every drug naming project.
Fully Compliant Methodology
- Continuously updated processes aligned with global health agency guidance and regulatory interactions.
Tiered Name Recommendations
- Regulatory-driven safety research helps teams balance risk, commercial appeal, and compliance when selecting a generic name for medication.
Our Services
Strategy Services
Unmatched strategy expertise, defining and elevating your brand's impact in the market
Name Development
Diverse team of namers develop hand-crafted names, supported by industry’s most innovative technologies
Trademark Searches.
Experienced team of attorneys and paralegals perform efficient and comprehensive searches
Marketing Research
Online naming and visual identity research surveys, global panel of respondents, results benchmarked to historical norms
Regulatory Services
Industry-leading name safety research, regulatory strategy, reports, rebuttals, consults, and more
Visual Identity
Award-winning designers create dynamic logos, packaging and labelling, collateral material, and websites
Why Choose Brand Institute?
Our expert people, proven pharmaceutical naming process, and track record of exceptional results set us apart.
- Partnered with over 1,500 healthcare companies on over 5,000 healthcare-related names.
- Deep expertise in all disciplines essential for successfully bringing new pharmaceutical brands to market.
Let us help you ensure your drug name is safe, approved, and impactful. From global trademark clearance to regulatory Défense, Brand Institute is the trusted drug naming agency for the world’s leading pharmaceutical companies.
Partner with Brand Institute – an industry leading pharmaceutical naming company – to ensure your name meets the highest standards of regulatory compliance, drug name safety, and market success.